Cleveland Cavaliers head coach Tyronn Lue once again put Mexico, Mo. into the national spotlight late Sunday evening when his team won the Eastern Conference Championship with a win over the Boston Celtics in Game 7 of the conference finals.
During a postgame interview with Doris Burke, Lue first answered a question on how his team went from a roster overhaul back to the NBA Finals.
He quickly followed it by saying…“but first I want to give a shout out to Kansas City, Missouri, you know that. To Mexico, Missouri, Columbia, Missouri, my people back home…”
Lue followed by giving recognition to his assistant coaches. He also talked about the contribution of who many consider the greatest player in the NBA, LeBron James.
His shout out came on a broadcast that at the time tied the highest-rated NBA game ever on ESPN. Game 7 had a 9.1 metered market rating. Viewership peaked in the 10:45-11 p.m. (EST) time frame as the rating reached 12.0, or around 17.463 million viewers.
The Mexico Area Chamber of Commerce took notice very quickly.
They made a post at 10:21 p.m. (CST) with a short video clip showing Lue’s shout out.
That post now has 126 shares and 7,300+ views.
It also featured the hash tags #TyLueHomeCourt, #WhateverItTakes, #ShoutOuttoMexMO, #Eastern Conference Champions, and #MexicoMissouri.
Lue, who is a Mexico, Mo. native, makes an attempt every year to give a shout out to his hometown during postgame interviews after major team accomplishments like winning a conference title or NBA championship.
In his first season as the Cavaliers’ coach back in 2016, he gave Mexico, Missouri two big shout outs after his team won their first ever NBA title. Burke responded that time by saying “two shout outs for Mexico. Congratulations.”
Lue was later asked by an Akron, Ohio newspaper reporter is Mexico, Missouri was going to sleep that night after the big shout out.
“Probably not,” Lue said with a smile in 2016. “I’m just so proud man of where I’ve come from. It’s just crazy that a guy from a small town, Mexico, Missouri, you know, it was more people in the stands tonight, double, than there is in my hometown. You know we have 11,000 people in my hometown and you’ve got 22,000 there in the arena tonight. It’s just an unbelievable feeling. I’m just happy that a small town boy can do some positive. Shows other kids that there is hope, there is time to grow as a person and time to do the right thing…”